Applied Marketing

Monash University

1 or 1.5 years full-time (or part-time equivalent)

In a nutshell

This master's degree takes the innovative and creative ideas and actions of marketing professionals, who are committed to driving the discipline forward in innovative, socially responsible and sustainable ways.

What you'll need to get in

An Australian bachelor degree (or equivalent) with a major or minor in marketing with at least a high credit (65%) average or equivalent Grade Point Average (GPA). Alternatively, an Australian bachelor degree (or equivalent) and at least two years of relevant professional experience.

Subject breakdown

The course is structured in two parts: Part A. Mastery knowledge and Part B. Electives. Part A covers core marketing topics and impacts on marketing within organisations, while Part B allows you to further develop and consolidate your knowledge through study tours, consulting projects, industry placements, or electives from across the University.

Why this provider?

Monash University is a leading Australian university with a global reputation for excellence in teaching and research. The Master of Applied Marketing is taught by award-winning academics and industry experts, ensuring you receive the latest theories, insights and practical skills to become an effective and responsible marketing leader.

Where will this course take you?

By the time you've completed this program, you'll have a clearer perspective on how to market products and services in ways that make a positive difference for people all around the world. You'll also have the practical expertise to position yourself as a marketing leader in every sense.